Privacy Policy

Last Updated: January 3, 2026

We understand that online privacy is important to our users ("You" and "Your"), especially when conducting business. This statement governs our privacy policies ("Privacy Policy") concerning those users ("Visitors") who visit without transacting business and users ("Authorized Customers") who register to transact business and make use of the various services ("Service"), operationally offered by The IDEA ("Company", "Ourselves", "We", "Our", and "Us").

This page applies to information collected through both our online and offline funnels. It informs you of our policies regarding the collection, use, and disclosure of personal information and data we receive from users of our Service.

1Types of Data Collected

Personal Data

Personal Data refers to any information that identifies or can be used to identify, contact, or locate the person to whom such information pertains, including, but not limited to:

Name, address, phone number, and email address.
Identity Verification: For high-value rentals (e.g., PS5 consoles), we may request a copy of your National ID or Passport.
Delivery Coordinates: Exact location data shared with our logistics partners for order fulfillment.

Payment Information

We do not store your sensitive financial information (such as raw credit card numbers) on our servers. All financial transactions are processed by secure, third-party payment providers including Wayl, ZainCash, FIB (First Iraqi Bank), and Stripe in compliance with PCI-DSS standards.

Usage (Log) Data

We collect information your browser sends whenever you visit our Service. This Usage Data may include your computer’s Internet Protocol address (IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, and other statistics.

2Tracking and Cookies

We use cookies and similar tracking technologies to track the activity on our Service and hold certain information. Examples of Cookies we use:

Session Cookies: To operate our Service (e.g., keeping you logged in).
Preference Cookies: To remember your settings (e.g., language preference).
Security Cookies: For security purposes.

Third-Party Analytics: We may use third-party Service Providers (such as Google Analytics) to monitor and analyze the use of our Service.

3Use of Data

The IDEA uses the collected data for various purposes:

Provision and maintenance of the Service
Processing Rental & Store Orders
Notification of changes to the Service
Provision of customer care and support
Analysis of data to improve the Service
Monitoring the usage of the Service
Detection, prevention, and addressing of technical issues
Fulfillment of obligations under Iraqi Consumer Protection Law No. 1 of 2010

4Data Retention

We will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Data to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our legal agreements.

User Profiles: For users that register on our website, we store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username).

5Transfer of Data

Your information may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ.

If you are located outside of Iraq and choose to provide information to us, please note that we transfer the data to Iraq (and secure servers in Frankfurt, Germany via Supabase) and process it there. By submitting your information, you agree to this transfer.

6Disclosure of Data

The IDEA may disclose your Personal Data in the good faith belief that such action is necessary to:

Comply with a legal obligation (e.g., Iraqi Law enforcement request).
Protect and defend the rights or property of The IDEA.
Prevent or investigate possible wrongdoings in connection with the Service (e.g., Rental Theft).
Protect the personal safety of users of the Service or the public.

7Governing Law (Iraq)

This Privacy Policy and any disputes related to it shall be governed by and construed in accordance with the laws of the Republic of Iraq, specifically:

Consumer Protection Law No. 1 of 2010
Electronic Signature and Electronic Transactions Law No. 78 of 2012

You agree that any legal action or proceeding between The IDEA and you for any purpose concerning this Privacy Policy shall be brought exclusively in a court of competent jurisdiction sitting in Baghdad, Iraq.

8International Rights (GDPR & CCPA)

GDPR (For European Union Users)

If you are a resident of the European Economic Area (EEA), you have certain data protection rights:

The right to access, update, or delete the information we have on you.
The right of rectification (correcting wrong info).
The right to object or restrict processing.
The right to data portability.

California Consumer Privacy Rights (CCPA)

If you are a California resident, you have specific rights:

Right to Know: You can request that we disclose what data we collect.
Right to Delete: You can request that we delete your data.
Right to Opt-Out: The IDEA does not sell your personal information.

To exercise any of these rights, please contact us at privacy@theideaiq.com.

9Children’s Privacy

Our Service does not address anyone under the age of 13 ("Children"). We do not knowingly collect personally identifiable information from anyone under the age of 13. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

privacy@theideaiq.com

Eastern Karradah, Baghdad, Iraq